Full Circle supported The Coffee Party’s collaboration with F1 Paddock Club through event creative and digital marketing assets for its Madrid pop-up. Our work included custom event posters and on-site visuals that brought both brands together, connecting The Coffee Party’s music, coffee and community-driven atmosphere with the premium hospitality of F1 Paddock Club. We approached the design as an extension of the guest experience, creating a consistent visual presence that built anticipation before arrival and complemented the energy of the space. Each touchpoint helped connect the promotional story to the experience itself, making the collaboration feel cohesive and welcoming.